Friday, 15 April 2011

Evaluation-5

How did you attract/ address your audience?


We attracted our audience through our film storyline by making a scene that is rather confusing to the viewer. It challenged the reader and made them think what is happening in the scene. For example during the scene we used jump cuts, we filmed two sequences and made them seamless by very cleverly editing them together for example while the girl was walking into the toilet, there was a implication of someone following the girl when someone was walking up the stairs to the church. We made the scene really confusing so that the viewer would be in two minds, to discover what is actually happening in the scene. Our titles where in red to imply death or blood. We also decided to put the title of the film at the end this would engage the reader to watch the whole sequence and see what its called, and make up a story in there mind of what might of happened. The music was very eerie, dramatic and scary. I edited the music and put in a child singing to make the viewer think what is happening and make them frightened. I edited quite a few pieces of soundtracks that actually relate to what’s happening in the scene, this is what mad the scene more attention grabbing and exciting but frightening at the same time.
We can also attract the audience by making websites about our movie where people could see clips of the movie, write in what they think of it, do quizzes, play games and so on. We can make leaflets for people to read, we can also make posters and put them on billboards, bus stops to advertise our film even more to a bigger extent. We can also use viral marketing over the internet, so when people are on yahoo trying to access their email they can see movie clips. So these ideas would be great for advertisement

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