Friday, 15 April 2011
Evaluation-7
Working in a group; in a group we learnt how to work together and what each member had to do in the group. Group work and communication was necessary in order to get ideas and thoughts across. And through our group work we learnt how to communicate better and how to organize our work and distribute it to the three members in the group.
Operating video cameras; as a group we learnt how to operate the camera. We learnt how to keep the camera steady and how to make the sequence look seamless. We also learnt how to zoom in and out of shots. We learnt how to do different angles of the shot. We also learnt how to handle the camera smoothly without making it shake, and look unreal. We also learnt how to use the camera without a tripod.
The 180 degree rule-
After our preliminary task we learnt about the 180 degree rule, and we were fully aware on how to do it, and how not to break the rule. And it was very useful because we knew how to do a technique in our film
preliminary task was to learn the 180 degree rule in order for our opening sequence to be consistent and not break any conventions. This task was vital as we learnt new things.
Operating video cameras; as a group we learnt how to operate the camera. We learnt how to keep the camera steady and how to make the sequence look seamless. We also learnt how to zoom in and out of shots. We learnt how to do different angles of the shot. We also learnt how to handle the camera smoothly without making it shake, and look unreal. We also learnt how to use the camera without a tripod.
The 180 degree rule-
After our preliminary task we learnt about the 180 degree rule, and we were fully aware on how to do it, and how not to break the rule. And it was very useful because we knew how to do a technique in our film
preliminary task was to learn the 180 degree rule in order for our opening sequence to be consistent and not break any conventions. This task was vital as we learnt new things.
Evaluation-6
What have you learnt about technologies from the process of constructing this product?
Mini Dv Cameras
The main equipment that was vital to my production was these cameras which helped us film our film sequence. First of all i had a fully new experience on how to use a mini dv camera. On this i learnt how to video footage accurately without using a tripod. I learnt how to rewind and cur out footage and film over it, I learnt how to take pictures on the camera. I also learnt how to use the camera steadily without needing an tripod. A tripod was only used for very steady and smooth videoing.
Final cut pro
Final cut pro was a professional apple suite that we used to edit and make our whole film sequence including the music. It was another vital piece of our production without this we wouldn’t of succeeded in making our production. On final cut pro we learnt how to put on all our footage, we learnt how to edit our shots, make them into the sizes we needed, For example zoomed in shots that we needed. We learnt how to make our production look seamless. On final cut pro we also learnt how to edit the colours of the shots, how to make the shots go faster or slower and do on. We also embedded our music into final cut pro and edited it according to our different scenes. Overall I have learnt how to
• How to upload footage.
• How to edit footage in terms of color, speed and font.
• How to add music on to my footage.
Blogspot; Blogspot- another important site that helped us put all our work together and show what we had done for all our production we learnt how to upload images, videos and all our work. We learnt how to create a blog, make a background and how to put all the vital information on there.
Mini Dv Cameras
The main equipment that was vital to my production was these cameras which helped us film our film sequence. First of all i had a fully new experience on how to use a mini dv camera. On this i learnt how to video footage accurately without using a tripod. I learnt how to rewind and cur out footage and film over it, I learnt how to take pictures on the camera. I also learnt how to use the camera steadily without needing an tripod. A tripod was only used for very steady and smooth videoing.
Final cut pro
Final cut pro was a professional apple suite that we used to edit and make our whole film sequence including the music. It was another vital piece of our production without this we wouldn’t of succeeded in making our production. On final cut pro we learnt how to put on all our footage, we learnt how to edit our shots, make them into the sizes we needed, For example zoomed in shots that we needed. We learnt how to make our production look seamless. On final cut pro we also learnt how to edit the colours of the shots, how to make the shots go faster or slower and do on. We also embedded our music into final cut pro and edited it according to our different scenes. Overall I have learnt how to
• How to upload footage.
• How to edit footage in terms of color, speed and font.
• How to add music on to my footage.
Blogspot; Blogspot- another important site that helped us put all our work together and show what we had done for all our production we learnt how to upload images, videos and all our work. We learnt how to create a blog, make a background and how to put all the vital information on there.
Evaluation-5
How did you attract/ address your audience?
We attracted our audience through our film storyline by making a scene that is rather confusing to the viewer. It challenged the reader and made them think what is happening in the scene. For example during the scene we used jump cuts, we filmed two sequences and made them seamless by very cleverly editing them together for example while the girl was walking into the toilet, there was a implication of someone following the girl when someone was walking up the stairs to the church. We made the scene really confusing so that the viewer would be in two minds, to discover what is actually happening in the scene. Our titles where in red to imply death or blood. We also decided to put the title of the film at the end this would engage the reader to watch the whole sequence and see what its called, and make up a story in there mind of what might of happened. The music was very eerie, dramatic and scary. I edited the music and put in a child singing to make the viewer think what is happening and make them frightened. I edited quite a few pieces of soundtracks that actually relate to what’s happening in the scene, this is what mad the scene more attention grabbing and exciting but frightening at the same time.
We can also attract the audience by making websites about our movie where people could see clips of the movie, write in what they think of it, do quizzes, play games and so on. We can make leaflets for people to read, we can also make posters and put them on billboards, bus stops to advertise our film even more to a bigger extent. We can also use viral marketing over the internet, so when people are on yahoo trying to access their email they can see movie clips. So these ideas would be great for advertisement
We attracted our audience through our film storyline by making a scene that is rather confusing to the viewer. It challenged the reader and made them think what is happening in the scene. For example during the scene we used jump cuts, we filmed two sequences and made them seamless by very cleverly editing them together for example while the girl was walking into the toilet, there was a implication of someone following the girl when someone was walking up the stairs to the church. We made the scene really confusing so that the viewer would be in two minds, to discover what is actually happening in the scene. Our titles where in red to imply death or blood. We also decided to put the title of the film at the end this would engage the reader to watch the whole sequence and see what its called, and make up a story in there mind of what might of happened. The music was very eerie, dramatic and scary. I edited the music and put in a child singing to make the viewer think what is happening and make them frightened. I edited quite a few pieces of soundtracks that actually relate to what’s happening in the scene, this is what mad the scene more attention grabbing and exciting but frightening at the same time.
We can also attract the audience by making websites about our movie where people could see clips of the movie, write in what they think of it, do quizzes, play games and so on. We can make leaflets for people to read, we can also make posters and put them on billboards, bus stops to advertise our film even more to a bigger extent. We can also use viral marketing over the internet, so when people are on yahoo trying to access their email they can see movie clips. So these ideas would be great for advertisement
Evaluation - 4
Who would be the audience for your media product?
My opening sequence was a horror movie scene therefore as a group we decided that the rating for our production is 15. So it is legally permitted for anyone under 15 to watch no-one younger than 15 may see a ‘15’ film in a cinema. No-one younger than 15 may rent or buy a ‘15’ rated video work (Shown on www.bbfc.co.uk) So our film was aimed at people aged over 15, widely aimed at teenagers therefore this is why we made a decisions to have our film at rating 15, because most of the characters were the same age, and other teenagers can relate to the movie well likewise done in other movies where the age rating was in relation to the characters in the movie. Also the scenes in our film were not suitable for people aged under than 15, as the music was spooky, there’s some violent looking blood scenes there was also the atmosphere for kids to view wasn't suitable in our terms. Our film was aimed for people who liked thriving horror movies, and frightening scenes and not for people who preferred comedy,rom-com's or thrillers. Even though in some people's views our film could be looked at as a mix of horror and thriller.
Our film wasn't aimed at a particular gender, however we felt the most dominant gender in most horror movies that we have seen, was men who had more dominancy over the women. So we challenged this convention and used a lot of women in our scene. However this didn't mean that it was aimed at women, it is aimed widely at both genders like every other horror film.
Our film wasn't aimed at a particular class or social grade. Anyone who wanted to watch the film and who could purchase it cans imply watch it but we didn't aim the film at any class or social grade.
Furthermore my film wasn't aimed at a particular ethnicity group. However in our scene we have predominantly used characters of an Asian background but we didn't purposely pick an Asian background, it was just the actors we used, so hopefully this wouldn't affect the type of ethnicity that would view our film. And we have made the production for all ethnicities.
My opening sequence was a horror movie scene therefore as a group we decided that the rating for our production is 15. So it is legally permitted for anyone under 15 to watch no-one younger than 15 may see a ‘15’ film in a cinema. No-one younger than 15 may rent or buy a ‘15’ rated video work (Shown on www.bbfc.co.uk) So our film was aimed at people aged over 15, widely aimed at teenagers therefore this is why we made a decisions to have our film at rating 15, because most of the characters were the same age, and other teenagers can relate to the movie well likewise done in other movies where the age rating was in relation to the characters in the movie. Also the scenes in our film were not suitable for people aged under than 15, as the music was spooky, there’s some violent looking blood scenes there was also the atmosphere for kids to view wasn't suitable in our terms. Our film was aimed for people who liked thriving horror movies, and frightening scenes and not for people who preferred comedy,rom-com's or thrillers. Even though in some people's views our film could be looked at as a mix of horror and thriller.
Our film wasn't aimed at a particular gender, however we felt the most dominant gender in most horror movies that we have seen, was men who had more dominancy over the women. So we challenged this convention and used a lot of women in our scene. However this didn't mean that it was aimed at women, it is aimed widely at both genders like every other horror film.
Our film wasn't aimed at a particular class or social grade. Anyone who wanted to watch the film and who could purchase it cans imply watch it but we didn't aim the film at any class or social grade.
Furthermore my film wasn't aimed at a particular ethnicity group. However in our scene we have predominantly used characters of an Asian background but we didn't purposely pick an Asian background, it was just the actors we used, so hopefully this wouldn't affect the type of ethnicity that would view our film. And we have made the production for all ethnicities.
evaluation-3
3. What kind of media institution might distribute your media product and why?
Many different film studios, TV companies would consider distributing our horror film if it is attention grabbing. A typical studio that would release my horror film would be ‘hammer films’
Hammer is a London based production subsidiary of Exclusive Media Group and a legendary British film brand. I feel that hammer films would be an ideal company to distribute our film as they specialize in horror movies, for this reason my film would be suitable to them, they have also had great releases such as The Two Faces of Evil and Dracula. And as they are well known for having great horror movies this would ba an advantage to us, because more people will want to see the movie, knowing the suceeses of other movies they have distributed.
Sky would be an ideal distributor for our horror movie. As they are so popular and have a wide variety of movie channel's were loads of people watch home movies on, we could benefit a lot from there advertisements and viewings of our films after its release. They are a major company around the world, and this will benefit our movies, and its profits.
Twentieth Century Fox Film Corporation is another major distributor in the media industry, and I have learnt a lot about there success in films. They don't do much horror films, but I think if they did more horror films alongside the action, comedy and other movies they would have a wide ranges of audience around the world, they have loads of there own channels, so it would be great to have them releasing our movie, we could advertising our film to the greater masses. We could make loads of profits working with them.
You Tube would be another ideal advertisement site for my film,, there is a lot of opportunity for me to target my potential audience which is mostly teenagers, and You Tube would be great as it is accessed mostly by teenagers and other age groups which will give me a wide range of audience, not just in the UK but worldwide You Tube is also accessed. On here others like cyber geeks can advertise my film, by helping us gain more viewers, and just like Avatar was re-constructed on You Tube by cyber geeks, the same can be done with my film, for advertisement reasons. It is also easy and quick to access the feedback and views by people about my film. Which is great for considering changes for future films.
Warner Bros is one of the major film studios; it is a subsidiary of Time Warner. It has released many horror movies such as Final Destination, The exorcist, Trick 'r' Treat and Nightmare on Elm Street. Warner Bros have made great profits, and are famous worldwide. They have made loads of successes in the media industry therefore we could benefit from this if we wanted our film to become a big hit.
Many different film studios, TV companies would consider distributing our horror film if it is attention grabbing. A typical studio that would release my horror film would be ‘hammer films’
Sky would be an ideal distributor for our horror movie. As they are so popular and have a wide variety of movie channel's were loads of people watch home movies on, we could benefit a lot from there advertisements and viewings of our films after its release. They are a major company around the world, and this will benefit our movies, and its profits.
Twentieth Century Fox Film Corporation is another major distributor in the media industry, and I have learnt a lot about there success in films. They don't do much horror films, but I think if they did more horror films alongside the action, comedy and other movies they would have a wide ranges of audience around the world, they have loads of there own channels, so it would be great to have them releasing our movie, we could advertising our film to the greater masses. We could make loads of profits working with them.
You Tube would be another ideal advertisement site for my film,, there is a lot of opportunity for me to target my potential audience which is mostly teenagers, and You Tube would be great as it is accessed mostly by teenagers and other age groups which will give me a wide range of audience, not just in the UK but worldwide You Tube is also accessed. On here others like cyber geeks can advertise my film, by helping us gain more viewers, and just like Avatar was re-constructed on You Tube by cyber geeks, the same can be done with my film, for advertisement reasons. It is also easy and quick to access the feedback and views by people about my film. Which is great for considering changes for future films.
Warner Bros is one of the major film studios; it is a subsidiary of Time Warner. It has released many horror movies such as Final Destination, The exorcist, Trick 'r' Treat and Nightmare on Elm Street. Warner Bros have made great profits, and are famous worldwide. They have made loads of successes in the media industry therefore we could benefit from this if we wanted our film to become a big hit.
Evaluation- Question 2
2. How does your media product represent particular social groups?
In the opening scene of my film the gender is more women than men which is unconventional in horror movies because the gender is more likely to be aimed at men, more than women. And in the majority of horror films the men have dominance over the women but this is not shown in my opening sequence. But we have tried to achieve the opposite and making the women dominant (i.e. girl haunting another girl).
The age of the actors/actresses in the opening sequence of my film show that they are fairly young in their teen’s between 17-22. This wasn’t aimed to just the teenage groups it is aimed to a wide range of ages, but however we decided to have two teenage girls, and was purposely set like this, due to our storyline, there are some horror movies which have their film based on children and there are some which include a mixture of genders, so our sequence wasn’t something new to age types. There isn’t much of a social grade taken into consideration whilst making the opening sequence because it wasn’t to us relevant to our storyline, and the majority of horror films don’t take into much consideration of social grades, exception of some, (I.e. where rich people are being killed or big haunted houses owned by rich people) The ethnicity is mostly aimed at Asian teenagers in my opening sequence, however again this was just due to our actors, and not purposely aimed at the Asian ethnicity group for any kind of reason. The main actor is a female which is quite unconventional to horror movies, well the majority I have seen so therefore we purposely made the main actor a female.
In the opening scene of my film the gender is more women than men which is unconventional in horror movies because the gender is more likely to be aimed at men, more than women. And in the majority of horror films the men have dominance over the women but this is not shown in my opening sequence. But we have tried to achieve the opposite and making the women dominant (i.e. girl haunting another girl).
The age of the actors/actresses in the opening sequence of my film show that they are fairly young in their teen’s between 17-22. This wasn’t aimed to just the teenage groups it is aimed to a wide range of ages, but however we decided to have two teenage girls, and was purposely set like this, due to our storyline, there are some horror movies which have their film based on children and there are some which include a mixture of genders, so our sequence wasn’t something new to age types. There isn’t much of a social grade taken into consideration whilst making the opening sequence because it wasn’t to us relevant to our storyline, and the majority of horror films don’t take into much consideration of social grades, exception of some, (I.e. where rich people are being killed or big haunted houses owned by rich people) The ethnicity is mostly aimed at Asian teenagers in my opening sequence, however again this was just due to our actors, and not purposely aimed at the Asian ethnicity group for any kind of reason. The main actor is a female which is quite unconventional to horror movies, well the majority I have seen so therefore we purposely made the main actor a female.
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